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Posts tagged: Analytics

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React Native Analytics

Why an Expo app needs an analytics layer before adding Amplitude

18 min read

Written by: Jonathan Reis on

Build one analytics contract for an Expo app, keep Firebase and GA4 working, add Amplitude without rewriting product code, and gain independent rollout, failure isolation, and better product decisions.

ExpoReact Native WebFirebaseGA4AmplitudeAnalytics
Studio operations

What changed when our institutional site started using analytics

8 min read

Written by: Jonathan Reis on

A practical note on adding GA4 and Cloudflare Web Analytics to a small studio site without turning legal pages, sitemap rules, and header/footer links into copy-paste drift.

AstroPrivacyAnalyticsTechnical SEOCloudflare Pages
React Native Analytics

How to validate Firebase DebugView events in a React Native release build

9 min read

Written by: Jonathan Reis on

Validate Firebase Analytics in a production React Native APK by combining local debug logs with the realtime response behind GA4 DebugView, even when its device counter says zero.

React NativeExpoFirebaseGA4Analytics